FYNXT CRM Latest Product Updates
FYNXT continues to innovate and enhance its offerings, providing multi-asset FX/CFD brokers with tools designed to improve efficiency, security, and profitability. Our latest updates focus on streamlining operations, bolstering security, and enhancing partner reward programs. Here’s a look at what’s new and how each feature benefits your brokerage.
1. Localized Outreach for Maximum Impact: Region-Specific Referral Links for IBs
In today’s competitive FX/CFD environment, introducing brokers (IBs) and affiliates need to target specific demographics more effectively. With FYNXT’s new region-specific referral links and marketing banners, brokers can now tailor their marketing efforts to specific regions and languages, ensuring more targeted, relevant campaigns.
Key Benefits:
Customised Referral Links: Introducing Brokers can now generate referral links and marketing banners that cater to specific geographic regions and languages. This will also mitigate potential issues involving marketing in restricted jurisdictions.
Automated Tagging: This helps IBs track referral performance, ensuring that marketing efforts are optimised for each target market.
Enhanced Insights: Detailed analytics by region offer deeper insights into marketing performance, enabling brokers, IBs and affiliates to refine their campaigns for better results.
2. Simplifying Account Management: Account Type Group Mapping with Regex
Managing diverse account types can be a daunting task for any brokerage. To simplify this, we’ve introduced account-type group mapping with regular expressions (Regex). This feature allows brokers to automatically categorise trading accounts into groups based on predefined patterns, streamlining the setup of fee structures.
Regex is more powerful than just text processing. It’s a useful tool used by the FYNXT development team for parsing and validating data, ensuring that the latest methods and technology enhance our clients’ businesses.
Key Benefits:
Automatic Grouping: Accounts can be grouped automatically, reducing the need for manual intervention.
Simplified Fee Structures: With fewer fee structures to manage, brokers can streamline their operations and reduce complexity thereby saving time and reducing stress.
3. Precision in Partner Payments: Rebate Recalculation
Accurate rebate payments are crucial to maintaining strong relationships with affiliates and IBs. Our new rebate recalculation feature allows brokers to correct any rebate discrepancies efficiently by recalculating payments using historical data.
Key Benefits:
Rebate Recalculation: Correcting rebate discrepancies quickly is an important benefit for the FX/CFD broker’s business as it eliminates errors by omission and manual intervention.
Client and Sub-IB Reassignment: Under a manual system, these reassignments can get lost or confused in the shuffle. This update by FYNXT goes a long way to mitigating financial errors and the resulting issues and complications that may follow.
4. Automated Rebate Checks: Remain Compliant!
Automated rebate checks and settlement rules reduce the need for manual interventions. An accidentally high rebate payment may be flagged by your compliance team causing delays and problems. FYNXT has updated its automated settlement rules to avoid these issues.
Key Benefits:
Automated Checks: To avoid compliance and financial issues, and relationship hiccups with your IBs and clients, pre-withdrawal checks are automated.
Settlement Rules: These ensure that all pre-withdrawal checks are compliant with predefined rules thereby reducing the risk of errors in large transactions. Issues are flagged for manual checking to add another layer of assurance.
5. Optimized Copy Trading: Currency Consistency Improvements
Copy trading is one of the most popular features among retail traders. FYNXT’s latest enhancement ensures that clients can only subscribe to fund managers who use the same currency, reducing any currency conversion issues and ensuring smooth transactions.
Key Benefits:
Account Currency Consistency: This update guarantees that copy trading participants can avoid currency mismatches, leading to a more seamless trading experience for clients. FX/CFD brokers offering copy trading can rely on this to mitigate any confusion and extra work by avoiding account currency mismatching
6. Bolstering Security: IP Logging for Brokers and Exchanges
Security has always been a top priority for FYNXT, and our latest updates further reinforce this. We’ve introduced IP logging for all CRM changes, providing brokers with a clear audit trail of all activities.
Key Benefits:
IP Logging: Monitor all changes made in the CRM with IP addresses attached, ensuring transparency. This is an important security and compliance feature which will help any brokerage combat fraud.
7. Two-Factor Authentication (2FA): Enhance Security and Compliance
Two-factor authentication (2FA) has been enabled during IB and client onboarding, as well as for withdrawals, adding an extra layer of protection. Cybersecurity issues can plague any financial services business like yours and FYNXT has stepped up with the latest 2FA systems.
Key Benefits:
Enhanced Security: 2FA increases security during critical operations such as client onboarding and withdrawals.
8. Empowering IBs: Enhancements to the IB Portal
The IB portal now includes new features that significantly enhance its utility. We’ve added support for additional payment service providers (PSPs), multi-wallet functionality, and new referral tracking tools. These updates provide IBs with more control over their earnings and insights into their marketing performance.
Key Benefits:
Expanded Payment Options: More PSPs and wallet support make it easier for IBs to receive settlements.
Detailed Referral Reporting: Track performance with greater accuracy by monitoring multiple referral links.
9. Dynamic Fee Schemes in the FYNXT Qualifier Engine: Rewarding Loyalty
FYNXT’s amazing Qualifier Engine allows new dynamic fee schemes to enhance broker offerings to reward partners based on tier-specific conditions, creating a more flexible and personalised rewards system.
Key Benefits:
Tier-Based Rewards: Brokers can customise rewards based on IB performance, fostering loyalty and driving higher participation.
10. Updated CPA Program Launch: New Ways
The new Cost Per Acquisition (CPA) program provides IBs with an additional way to earn, further enhancing the attractiveness of the platform.
Key Benefits:
CPA Program: IBs and affiliates now have more earning opportunities through the CPA program, ensuring they are compensated for client acquisitions.
11. Marketing Banner Enhancements: Expanding Horizons in Client Acquisition and Retention
Marketing campaigns are at the heart of attracting new clients, and our latest updates provide brokers with more creative freedom. We’ve added support for GIFs and widgets in marketing banners, making it easier for brokers to create dynamic, engaging campaigns that stand out.
Key Benefits:
Dynamic Content: Brokers can now use GIFs and widgets in their banners, increasing engagement with potential clients. This, combined with other great features of the FYNXT CRM, allows marketing professionals to get on with the job and be less reliant on others and third-party services.
12. Enhanced Bonus Program: Provide Additional Rewards
The new bonus program from FYNXT allows brokers to deposit trading credits to client accounts based on set conditions, providing clients with additional rewards.
Key Benefits:
Trading Credits: Brokers can now set conditions to reward clients with trading credits.
13. USDT Wallet & Crypto Enhancements
With the growing popularity of cryptocurrencies, we’ve introduced the USDT wallet, allowing clients to deposit and withdraw funds using USDT. This addition enhances the flexibility of transactions for brokers who cater to crypto-savvy clients. USDT is quickly becoming the global payment option of choice for individuals and companies alike.
Key Benefits:
USDT Wallet: Enable seamless, deposits and withdrawals for clients using one of the most popular stablecoins, USDT. Avoid the delays and client frustration caused by traditional USD transfers.
14. Expanded 3rd Party Partnerships: Seamless Integration
We’ve expanded our integration capabilities, adding new PSPs and VOIP providers. This allows brokers to offer a wider range of services to their clients, ensuring a more connected and efficient platform. Of course, it doesn’t end here with FYNXT constantly searching out and investigating more partners to enhance your multi-asset FX/CFD brokerage.
Key Benefits:
New PSP Integrations: More PSPs and wallet support make it easier for IBs to receive settlements. These new partners include Apexia Tech, Mybankq, Perfect Money, and many more.
VOIP Integration: Track communications and stay compliant with greater accuracy with our new integrations from Vioso, CommPeak, and Coperato.
More Updates on the Horizon: Watch this Space!
This comprehensive suite of updates reaffirms FYNXT’s commitment to delivering cutting-edge solutions that empower FX/CFD brokers. From improved security to innovative marketing tools, we are proud to help multi-asset FX/CFD brokers succeed in an ever-evolving industry.
Contact us now to find out more!
